Ya Conoces "El Secreto de un Inversor Multi-Millonario"?
 

Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force: Ben McConnell, Jackie Huba, Guy Kawasaki

{ Posted on Oct 16 2008 by Seeker }
Tags :
Categories : Escuelas de Negocios

Thank you for returning! Have you already subscribed to our RSS feed?. It's a must if you want to have the best chances of being accepted to a Top Business School!

Editorial Reviews From Publishers Weekly This enjoyable but hardly essential book offers case studies of eight companies whose customer communities-that is, the base of customers who believe in a particular product or service-are robust and successful: Southwest Airlines, Krispy Kreme, Build-A-Bear Workshops, the Dallas Mavericks basketball team, Pallotta TeamWorks, O’Reilly & Associates, SolutionPeople and IBM. The authors, cofounders of the marketing consulting firm Wabash & Lake, claim t

Escrito en Technorati Search for:

Ir al contenido original

– Si te gustó el artículo, deja una marca social (usando alguno de los botones de aquí abajo) y enseñaselo al mundo. Todos te lo agradecerán, ¡No lo dudes! –

convert this post to pdf.
Comparte esta entrada:


This entry was posted on Jueves, Octubre 16th, 2008 at 6:01 AM and is filed under Escuelas de Negocios. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.

Post a Comment