Revista MBA

Thursday, October 16, 2008 This is the first part of the guest post by David Rostan, the co-founder and president of ListensToYou. (See part 1 on privacy, and part II on tracking.) With ListensToYou, David hopes to improve the online advertising market by giving users control over the ads they want to see.  If you want to take a closer look at ListensToYou to understand David’s approach, you can use the invitation code “adverlab” (limited to the first 100 sign-ups). Ideally, users would be off

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