Revista MBA

It has been entirely too long since I’ve handed out some link love. Pricing is key strategy in uncertain times: This post on Rafi’s Pricing for Profit blog is a great example of using your pricing strategy and pricing policy to get customers to choose you. Inbound – vs – Outbound Marketing a la Apple and PC: This is a little bit of comic reality these days. When I say it’s about getting chosen — this is exactly what I mean. More on How to Identify Loser Clients: Joel Falconer seconds my po

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